Play Nicely Ltd

Graft, Design & Technology

Clifton T[r]oll Bridge

In partnership with Taxi Studio

Halloween 2012 saw Clifton Suspension Bridge fall victim to a ghoulish spectacle like no other. In a pop-up animation that cast the Bristol landmark into a whole new light, we joined forces with Taxi Studio to create a massive 3D projection that caused plenty of shrieks come the witching hour. Projecting 200ft across the gorge, the narrative followed the story of two hapless graffiti artists spraying the underside of the bridge who disturb a troll living there, only to incur the full force of his wrath, first eating Banksy, then throwing Shaun the Sheep at police before donning Brunel’s hat and escaping into the river below. The event even received coverage on ITV news and the YouTube clip still generates comments and congratulations from far flung followers.